Cookie Policy

Last updated 13 August 2026

This page explains which cookies superior.dk uses, what each one is for, and how you decide whether we may use them.

Who is responsible

Superior Group
Vesterhavsgade 153, 6700 Esbjerg, Denmark
+45 70 40 40 49
office@superior.dk

What a cookie is

A cookie is a small text file that a website asks your browser to store. It lets the site recognise your browser on a later visit — for example to remember a choice you have made, or to count how many people read a page.

Cookies we use without asking

These two are necessary for the site to do what you came for, and they are the only ones set before you make a choice. They stay on our own domain and are never shared.

CookiePurposeExpires
superior_samtykkeRemembers whether you allowed or declined statistics and marketing cookies, so you are not asked again on every page.12 months
superior_sessionSigns in the Superior staff who maintain the employee list. It is only set if you log in to the administration — never for an ordinary visitor.12 hours

Cookies we use only if you allow them

Nothing below is loaded, and none of these cookies is set, until you press Allow in the cookie banner. If you decline, the scripts are never run, and any of these cookies already in your browser are deleted.

Google Analytics 4 (Google Ireland Limited) tells us how many people visit, which pages they read and roughly where they come from, so we can see what is worth improving. It does not identify you by name.

CookiePurposeExpires
_gaDistinguishes one browser from another.Up to 2 years
_ga_6YND2X05RFKeeps the state of the current visit.Up to 2 years

Meta Pixel (Meta Platforms Ireland Limited) measures whether our posts and advertisements on Facebook and Instagram bring anyone to the site.

CookiePurposeExpires
_fbpIdentifies the browser so a visit can be connected to an advertisement.3 months
_fbcSet only if you arrive from a Meta advertisement, and records which one.3 months

What we do not do

We do not use cookies for profiling or automated decisions, and we do not sell data. The site embeds no maps, videos or social media feeds, and the typefaces are served from our own servers, so simply reading a page does not reach a third party. Links to jobs.superior.dk, app.superior.dk and our whistleblower portal lead to separate services that have their own policies.

The legal basis

Statistics and marketing cookies require your consent under section 3 of the Danish Cookie Order and Article 6(1)(a) of the General Data Protection Regulation. Consent is voluntary, and declining costs you nothing — the site works exactly the same either way.

The two necessary cookies are covered by the exemption in section 4 of the same order, because the site cannot deliver what you asked for without them.

Processing outside the EU

If you allow statistics and marketing cookies, Google and Meta may process the data in the United States. Both companies state that they rely on the EU–U.S. Data Privacy Framework for such transfers.

Changing your mind

Press Cookie settings at the bottom of any page. You may withdraw your consent at any time, and it takes exactly as few clicks as giving it. Withdrawing does not affect what was collected while the consent was in force.

You can also delete cookies in your browser. Note that this removes the record of your choice, so you will be asked again on your next visit.

Your rights

You may ask for a copy of the personal data we hold about you, have it corrected or deleted, and object to our processing of it. Write to office@superior.dk.

If you believe we handle your data incorrectly, you may complain to the Danish Data Protection Agency, Carl Jacobsens Vej 35, 2500 Valby, dt@datatilsynet.dk, +45 33 19 32 00.

Changes to this page

We update this page whenever the site starts or stops using a cookie. The date at the top tells you when it last changed.